HGS Flight App Lands Industry Praise

Combining serious technology with serious fun, the new HGS Flight App by Rockwell Collins is turning heads in the aviation world.  Built as a B2B marketing tool aimed toward pilots, the free iPad app Blockdot created for the industry leader is gamified mobile content marketing in action.

Flying High

The new HGS Flight app, which highlights technology used to land planes safely, is featured today in a front-page article on Flying magazine’s
Started in 1927, Flying is considered the authoritative marketing voice for the aviation industry.  Read by pilots aircraft owners and aviation-oriented execs, Flying is “the world’s most widely read aviation magazine,” according to publisher Bonnier.
Serious Fun
HGS Flight offers both professional pilots and aviation enthusiasts a cutting edge simulated experience right on their iPad.  According to the Flying article, the “couch flying” gameplay experience is appealing to folks well beyond Rockwell Collins’ key B2B marketing audience.
“This app is meant for anyone, including current or future pilots, aircraft owners, passengers and any aviation enthusiast who wants to see what it’s like to fly with HGS,” said Colin Mahoney, vice president for commercial systems at Rockwell Collins, in the Flying article.
Solid Landing

Aiming to land top-notch industry press?  Launching a stellar mobile app is a great way to gain attention and engage customers with your brand.

To learn more about how Blockdot worked with Rockwell Collins, read our Press Release.  To learn more about the HGS Flight technology click here or visit www.RockwellCollins.com

Chicktionary Coop Has Hatched!

Chicktionary Coop™ for iPad, the new version of the popular Chicktionary Classic™ word game, has launched, bringing a new turn-based cooperative play mode plus customized chickens to thousands of Chicktionary fans.

Download Chicktionary Coop for iPad in the App Store here.  Learn more about the game at www.ChicktionaryCoop.com

The Next Generation of Chicktionary

Blockdot, the nationally recognized game developer is excited to announce the launch of Chicktionary Coop™ for iPad, the new version of the popular Chicktionary Classic™ word game. Chicktionary Coop is the second generation of the egg-citing word game which has been featured recently in TIME Magazine, MSNBCMashable and Tecca as a top educational mobile app for kids.

Cooperative Play

Chicktionary Coop is a free tablet word game that allows players to combine brainpower and solve shared puzzles. Players can earn virtual currency in the form of “Gold Eggs” and bring their chicken coop to life by purchasing virtual goods and clothing for the seven famous chickens and their ever-changing seven letters.

Dress’em Up

“We’re thrilled to announce the launch of multiplayer Chicktionary Coop both to our loyal fans and to new users,” says John Cain, Blockdot President. “Chicktionary Coop takes our popular Chicktionary game to a whole new level, letting players team up with friends to solve puzzles and have a blast dressing up their chickens.”

Play & Learn

With more than 250,000 current daily users, Chicktionary Classic is a word game staple for parents, teachers, kids and senior citizens, enjoyed both as a fun learning tool and satisfying pastime. Success stories include school teachers and homeschoolers who use Chicktionary regularly to extend students’ language and vocabulary lessons to computers and iPads while senior communities employ the hysterical chickens to engage residents in regular therapy sessions at shared technology stations.

Love Those Chickens

“We’re excited for players to connect with Chicktionary in an entirely new way,” says Dan Ferguson, VP of Interactive Services and Blockdot co-founder. “Chicktionary is a classic word game with a proven mechanic that users love,” said Ferguson.  “We think players will be thrilled with the new turn-based gameplay that allows them to play Chicktionary with their friends and family.  Now players can share the fun.”

Chicktionary Coop is available as a free download on the Apple App Store and will be hitting Google Play, Kindle Fire and Nook this holiday season.

About Blockdot

Since 2001, Blockdot has built hundreds of entertaining experiences and online promotional strategies for the world’s most recognizable brands. Blockdot’s mobile work has been featured in Apple commercials and has been recognized as an industry leader by the New York TimesTIME Magazine, and Adweek. Blockdot’s extensive list of mobile clients includes American Airlines, ConAgra, LEGO, Microsoft, Scholastic, Kraft Foods and Universal Pictures.